Bebe presents its new perfume called Glam. The fragrance comes in May 2015 and is promoted by Danish model Nina Agdal. Bebe Glam is intended for outgoing, lively and spontaneous young women on their nights out.

Glam is made of floral aromas, exotic fruits and woods. It opens with accords of mandarin, bergamot, blackberry and boysenberry. The floral heart includes notes of freesia, lily of the valley, iris and violet, while the intensive base captures sultry woods, musk and sugar crystals. It is developed by Richard Herpin.